New PDF release: ARAB MEDIA AND POLITICAL RENEWAL Community, Legitimacy and
By Naomi Sakr
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Extra info for ARAB MEDIA AND POLITICAL RENEWAL Community, Legitimacy and Public Life
14 Media institutions and media representation are, meanwhile, seen as forming important dimensions of the public sphere,15 insofar as they are able to contribute to democratic practice by informing the public about the political structure and enabling them to engage with this structure. 17 Television, in particular, has been identified as the primary medium in such a process. 21 Daniel Dayan and 30 TELEVISION AND PUBLIC ACTION IN THE BEIRUT SPRING Elihu Katz have also shown how television serves as a medium of national integration.
14 Yet there is a central obstacle to this supposed transcultural communication in that there is no direct translational equivalent of the Germanic term Öffentlichkeit (or offen) in other European languages whose vocabulary is limited to derivates of the Latin word ‘public’. 16 Thus Öffentlichkeit has been roughly translated to the English phrase ‘public sphere’ or to the French term sphère/espace public. 17 The translation ‘public sphere’ added a spatial dimension to the concept,18 even though such a dimension was missing from the original.
It ends by drawing conclusions about the application of theories of the public sphere to transnational structural changes in the Arab and global media landscapes. ‘GLOCALISATION’ AND PUBLIC SPHERE THEORY Television news companies that operate globally in both the West and the Arab world seek to conquer new markets and acquire new audiences beyond the boundaries of their own cultural and linguistic spaces. To this end they embark on a management strategy of programme adaptation captured in the term ‘glocalisation’.
ARAB MEDIA AND POLITICAL RENEWAL Community, Legitimacy and Public Life by Naomi Sakr